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Intent Based Marketing Is Vital To B2B Success in 2022

Companies all over the world today collect buyer behavior data.  This presents a massive opportunity for B2B marketers to improve their marketing programs.  In marketing, buyer data is synonymous with knowledge.  The more information you have about the buying patterns of your customers, the sharper your messaging and conversions get. Marketers armed with this data… Continue reading Intent Based Marketing Is Vital To B2B Success in 2022