Blog

Rewiring strategy with AI: how Anna Harris is reshaping B2B at the core.

Reshaping B2B marketing with real-time insights, ethical governance, and collaborative innovation for smarter, faster decision-making.
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Digitalzone recognized by Inc. 5000 third year in a row.

The 2025 Inc. 5000 ranking reflects Digitalzone’s continued acceleration in growth, driven by its strategic expansion into international markets and...
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How to meaningfully achieve personalization

From Spotify playlists that seem to know your soul, to those eerily spot-on product recommendations on Amazon—you’re constantly being “spoken...
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How our Contact-Level Intent Model works (and why it’s a turning point)

While most providers are still stuck guessing at the account level, we go deeper—pinpointing real individuals showing real buying signals.
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5 ways to make your B2B content feel less… B2B

Let’s be honest: most B2B content feels like it was written by a policy document generator. It's stiff, overly technical,...
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What is the “Day One List” in B2B marketing?

In B2B marketing, success often comes down to preparation and precision. While the term "Day One List" might sound like...
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From marketing to meaningful change: a deep dive into business transformation with Marta Topornicka.

At The B2B Collective London, Marta Topornicka (Director of Transformation at Bright Horizons UK) shared an inspiring story of evolution—from...
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AI revolution: why marketers must lead the transformation charge

The buzz around AI is deafening. Every conference, every boardroom, every article seems saturated with it. But at The B2B...
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