Blog

The Buyers Journey is No Longer Linear: Here’s How Marketers Should Adapt

The buyer’s journey is anything but linear. For marketers, that means it's time to rethink how they engage with potential customers.
Read More about The Buyers Journey is No Longer Linear: Here’s How Marketers Should Adapt

A simple guide to the Digitalzone Data Cloud

The Digitalzone Data Cloud brings together diverse data sources to provide you with the most accurate, relevant, and actionable insights....
Read More about A simple guide to the Digitalzone Data Cloud

Is account-intent data enough? The case for contact-level intent.

Can account-level data truly unlock your full potential? While account-level intent data provides a strong foundation, it’s becoming clear that...
Read More about Is account-intent data enough? The case for contact-level intent.

4 ways Journey Reporting helps qualify leads better

Unlock the power of journey reporting with Programmatic Nurture™ to qualify leads more effectively and drive better marketing results. Tailor...
Read More about 4 ways Journey Reporting helps qualify leads better

Examining What Drives B2B Buyers to Make a Tech Purchase

Explore key insights into B2B tech buyer behavior, revealing trends in decision-making processes.
Read More about Examining What Drives B2B Buyers to Make a Tech Purchase

The Journey Pixel is uncovering anonymous marketing touchpoints

Unlock full visibility into your customer’s journey with the Journey Pixel. Track every interaction across channels, uncover hidden intent, and...
Read More about The Journey Pixel is uncovering anonymous marketing touchpoints

Why sustainable ROI thrives on consistency, not speed

Discover why consistency beats speed in building sustainable business growth and long-term ROI. Focus on quality, trust, and steady progress...
Read More about Why sustainable ROI thrives on consistency, not speed

The key role of display ads in Programmatic Nurture™

Discover how Programmatic Nurture™ by Digitalzone transforms display ads into powerful tools for lead nurturing. Leverage contact-level targeting, intent data,...
Read More about The key role of display ads in Programmatic Nurture™

Unlocking sustainable ROI in B2B marketing: key insights from industry leaders

Discover key strategies for achieving sustainable ROI in B2B marketing with insights from industry experts. Learn about multi-channel approaches, evolving...
Read More about Unlocking sustainable ROI in B2B marketing: key insights from industry leaders