Thought Leadership
The AI Buyer Files
This two-part report series uncovers the truth on everything you need to know about the AI buyer. We break down...
What a Marketer Wants
Ever wonder what keeps a B2B marketer up at night? Or what trends are really sticking out? We did too....
Reframing Demand Gen Report
1,500 B2B Marketers + 1,500 B2B Buyers = a whole lot of data. Our latest report breaks down behaviors that...
The Age of Opportunity Dashboard
Dive into the generational data from our survey of 1,500 B2B decision-makers to identify how your buyers are behaving in...
The Age of Opportunity Report
As the years keep coming, the slices of the workplace demographic keep shifting and it’s making a tangible impact. Backed...
The B2B Buyer Beat Dashboard
Dive into the data from our survey of 1,500 B2B decision-makers to identify how your buyers are behaving in 2024.
