Thought Leadership

B2B Buyer Beat: The 2024 Trends & Insights Report

We tapped into the minds of 1,500 B2B decision-makers to create a report and dashboard that uncover what compels buyers...
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ABM 101: Foundations of Account-Based Marketing Course

In this free online course, you will learn how to implement an effective ABM strategy swiftly and efficiently without straining...
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Buyer’s Guide: Fueling the Buyer Journey

This ebook will unlock the secrets to pinpointing the perfect buyer through demand gen–and just how a well-crafted syndication strategy...
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Dynamic Nurture: B2B Nurture Trends Report

In the report, we uncover some major challenges and trends, identify specific pitfalls with B2B lead nurture, and provide insights...
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The 2024 State of Demand Gen Dashboard

We've developed a dashboard to evaluate and explore the responses to our latest survey to B2B professionals across the world.
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Dimensions of Demand Gen: B2B Marketing Report

Digitalzone surveyed 1,500 B2B marketers from around the world to better understand the modern B2B marketer and the state of...
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