The B2B Collective London
London, UK
The B2B Collective is an experiential pop-up event created to connect modern marketers for real conversations that shape the future of B2B.
A new kind of event for the modern b2b marketer.

What is The B2B Collective London?
B2B marketing is evolving—fast. What worked yesterday might not work tomorrow, and keeping up can feel like a challenge. The B2B Collective London brings together the brightest minds in B2B marketing for an exclusive gathering where real conversations spark fresh insights and meaningful connections.
It’s an open forum where experienced marketers share what’s working, what’s not, and where the industry is headed. Expect honest discussions, actionable takeaways, and a community of peers who truly get it.
Why attend The B2B Collective?

Learn.
Step into immersive conversations that open new possibilities. Explore innovative marketing strategies, learn how to navigate shifting trends, and discover actionable approaches to driving revenue. Walk away with insights you can put into practice straight away.
Be inspired.
Hear from marketing leaders and trailblazers who have successfully navigated change and achieved breakthrough results. Through interactive discussions and thought-provoking sessions, gain fresh perspectives on emerging trends, AI-powered strategies, and the future of B2B marketing. Leave energized and ready to elevate your marketing approach.
Connect.
Meet like-minded professionals who can help you grow and thrive. Be part of a welcoming community of forward-thinking B2B marketers who are redefining success. Share ideas, experiences, and strategies with peers who understand your challenges and goals. Build lasting relationships with industry professionals who, like you, are passionate about what’s next.
Event Agenda
Event Speakers
No fluff, just real talk with fellow marketers navigating the same challenges you are.

Kate Steadman
Xcelon
Keynote: The Executive Perspective

Marta Topornicka
Bright Horizons UK
Fireside Chat: From Marketing to Meaningful Change

Alex Collins
Wex
B2B Marketing in Flux

Anna Harris
Ledger Bennett
B2B Marketing in Flux

Judit Szabo
Endava
B2B Marketing in Flux

Rishikkes Pawar
Digitalzone
Opening Remarks

Eboni Ryan
Digitalzone
Host, Future-Proofing B2B

Victoria Tinsdale
Digitalzone
No Mics, Just Marketers
What to expect.
Panel discussions.
Hear from leading minds who’ve shaped B2B and redefined what’s possible as they share their hard-won insights and unexpected journeys.
Connection networking.
Networking can be overwhelming. Join us for facilitated networking meant to elicit authentic conversations with speakers and fellow B2B changemakers.
Inspiring Keynote.
Kate Steadman, Chief Strategy and Transformation Officer at Xcelon, offers a rare peek into C-suite priorities—unpacking how leaders think about AI, strategy, and change. A must-hear for marketers ready to elevate their impact.
Soho House
76 Dean Street, London, UK
We’re excited to host our event in the cinema at Soho House 76 Dean Street—a historic 18th-century townhouse with Georgian details and a modern twist. It’s a truly unique setting for a memorable experience.

Come join us.
We hope to see you there, where we can (almost) guarantee an unforgettable experience, great connections, and the time of your life.
Learn.
Be Inspired.
Connect.