CASE STUDY

Agile partner marketing built for speed and scale.

SHI, a leading IT solutions provider with a complex partner ecosystem, partnered with Digitalzone to scale partner marketing without slowing down. Faced with tight timelines, multiple stakeholders, and high partner expectations, speed alone wasn’t enough—execution had to be fast and flawless. Together, SHI and Digitalzone built an agile partner marketing engine that delivered full-funnel impact and turned compressed timelines into a competitive advantage.

SHI

But don’t just take our word for it.

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The pressures of racing against the clock.

Early partner marketing efforts were challenged by compressed timelines, complex co-branding requirements, and constant pressure to launch fast. While SHI could move quickly, sustaining quality and alignment across partners proved difficult—especially during high-stakes end-of-quarter pushes. SHI needed more than execution support; they needed a strategic partner to streamline partner campaigns, protect lead quality, and scale impact without slowing down.

The numbers don’t lie.

4x

increase in campaign launch timelines

90+

accrued promotional days per quarter across partnership campaigns

240+

internal hours saved annually across campaign setup, design and review

Lead gen diamond
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