We know the AI buyer.
Inside and out.
They’re curious, cautious, and all over the org chart.
Some want deep dives. Others just want the TL;DR.
We help you target the real decision-makers, not just the company they work for.
No one knows the AI buyer like we do.
And here’s proof:
We've uncovered the real profile of today’s AI buyer—their roles, industries, and what drives their decisions.
Reach the AI buyer with Contact-level Precision Targeting. Individual precision is possible with Programmatic Nurture™
We know that the AI buyer’s baseline is vastly different across departments and roles. To reach them effectively, you need targeting that goes beyond a company name. Programmatic Nurture™ ensures your message hits the right person, with the right nuance, at the right time.
Who is the AI buyer?
Today’s AI buying committees are a mixed bag of roles, industries, and perspectives—and they all want different things.
Built with insights from the Digitalzone Data Cloud (powered by a seriously smart ID graph), our family of Editorial Brands, and 2 global surveys, this report answers one important question: Who is the AI buyer?
What does the AI buyer want?
AI buyers aren’t just chasing cool tech—they’re chasing results. In our AI Buyer Report 2, we explore what’s really driving their buying decisions (hint: everything needs to drive ROI).
From departmental breakdowns to ethical and safety considerations, this report gives you all the tools you need to be a player in AI conversation and give the buyers everything they need to feel good about their decisions.
Want to know what your AI buyers want? This is your roadmap.
Join the AI conversation.
Meet the AI buyers where they’re at.
The modern AI buyer is creating their own funnel, and our global editorial brands are right there with them. Our editors craft articles that resonate across buying committees, and we’re delivering contact-level insights on exactly who’s engaging, so you can reach the right individual with confidence.
Grab the reports.
From diving into what AI buyers want to the conversations you need to be a part of to even be a player, we’ve got all the AI buyer insights you need.